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Meet the Minds Behind the Mic

Meet the Minds Behind the Mic

Chicks in Charge: Automotive Edition is more than just a podcast; it's a movement. Hosted by Jess Burkhart and Shasta Haddock, this show is a beacon for the next generation of automotive enthusiasts, especially young women who are ready to make their mark in a traditionally male dominated industry.

 

Why We Started This Journey

We launched "Chicks in Charge" to address a gap in the automotive dialogue, aiming to empower younger, aspiring professionals and provide a new perspective on automotive careers. Each episode dives into the crucial aspects of the automotive sector, including sales, service, Business Development Centers (BDC), digital marketing and finance. Beyond just unpacking the industry's complexities, we focus on fostering leadership and applying innovative marketing techniques to redefine how the automotive world connects and communicates. Our goal is to make the multifaceted layers of the automotive industry not only accessible but also engaging, inspiring listeners to lead and innovate in their careers.

 

What Makes Us Different?

Our approach is hands-on and heartfelt, driven by a leadership philosophy that values authenticity and open communication. We don't just talk about the industry; we actively shape its future through innovative marketing strategies and a commitment to nurturing the next generation of automotive leaders. Our interviews are more than just conversations; they're masterclasses in leadership, packed with actionable insights from many of the most influential figures in the automotive world. Industry Experts join us to share their groundbreaking strategies and the leadership principles that have propelled them to the top of their fields.

 

Empowering and Inspiring

At its core, "Chicks in Charge" is about empowerment through knowledge and inspiration through action. Each episode is designed to ignite a passion for the automotive industry and equip our listeners with the tools they need to lead and innovate. Whether you're a seasoned executive seeking new strategies or a newcomer eager to make your mark, our podcast offers insights into both the art of leadership and the science of marketing in the automotive industry.

 

In-Depth Exploration

Each episode takes a deep dive into the core elements of the automotive sector, covering sales strategies, service innovations, Business Development Centers (BDC), and F&I. We highlight how leadership principles and innovative marketing tactics can transform these areas, driving success and fostering growth within automotive enterprises.

 

Join Our Community

Follow our journey each week as we explore new facets of the automotive sector. Tune in, get inspired, and take control of your career with the "Chicks in Charge: Automotive Edition." Let’s drive change together.

 

Connect and Collaborate

We love connecting with our listeners and collaborators. Whether you have feedback, a question, or want to discuss potential partnerships, reach out to us and let's propel the automotive conversation forward.